Jay Bushman: 3 keys to making a successful web series

Unlocking the Mystery of Cloud Chamber – An Interview With Christian Fonnesbech

See on Scoop.itTransmedia is the Name of the Game

Cloud Chamber, an online, interactive mystery, will open this year’s New York Film Festival Convergence program. In this interview I speak with creator, Christian Fonnesbech who explains the process of getting a large scale project off the grou…

Jen Begeal‘s insight:

My latest article for the Transmedia Coalition is an interview with Cloud Chamber creator, Christian Fonnesbech.

See on transmediacoalition.com

“Something Terrible Has Happened Here”: The Crazy Story Of How “Clue” Went From Forgotten Flop To Cult Triumph

See on Scoop.itTransmedia is the Name of the Game

That a high-concept, fast-talking farce based on a board game was a box office bomb in 1985 is no huge mystery. But figuring out how it became an enduring favorite is a Hollywood whodunit for the a…

Jen Begeal‘s insight:

I have always had a secret love afair with Clue, and admittedly to this day if it comes on TV while I’m home, I will stop channel surfing to watch it from wherever I am in the story. Coming from a place now with a better understanding of film distribution, financing, production and telling stories across-platforms I wonder what Clue would be like if made today. Would audiences be asked or allowed to interact through second screen devices, or pick and choose the ending of their choice? The possibilities today would be endless with a story that had such great acting talent, writing and directing. Maybe we need to look back on these "cult classics" and learn from the concepts developed by these directors and incorporate some of their visions into our own projects.

See on www.buzzfeed.com

“Transmedia” Conversations: Working-Class Studies and Expanding Audiences

See on Scoop.itTransmedia is the Name of the Game

A classic conundrum of academic writing about social class is that its style and concerns often exclude readers who are themselves from working-class backgrounds. As a teen-ager growing up in an in…

Jen Begeal‘s insight:

Today’s "aha" moment: "What is striking is not that this “transmedia” project is getting out the word about a finished project, but that it has generated discussions that are shaping the project itself."

See on workingclassstudies.wordpress.com

Advice for the Next Generation of Transmedia Producers – An Interview with Chris Pfaff

See on Scoop.itTransmedia is the Name of the Game

At this year’s Transvergence Summit in Los Angeles, I had the chance to sit down with Chris Pfaff, CEO of Chris Pfaff Tech Media. Chris, is a veteran producer and strategist in the new media and technology industries.

Jen Begeal‘s insight:

My latest interview for the Transmedia Coalition.

See on transmediacoalition.com

27 things to know before you work in social media

See on Scoop.itWhy the Second Screen Matters

Manage a Twitter feed or Facebook account, or write a blog? You’ll be able to relate to many (maybe all) of the items on this list.

Jen Begeal‘s insight:

This is absolutley spot on, now if I could just get everyone to read it…

See on www.ragan.com

Sharknado Preparedness


On Thursday, July 11, 2013 SyFy Network aired The Asylum’s Sharknado a B-Movie that embraced its genre status, and took twitter by storm.

Starring Tara Reid and Ian Zerling, the movie drew 1.4 Million viewers, a respectable number for a Sy…

Jen Begeal‘s insight:

Sharknado reminds us that our viewing habits haven’t so much changed as evolved, thus allowing for deeper audience engagement and branded integration.

See on transmediacoalition.com

Content as Currency – An Interview with Avi Savar

See on Scoop.itTransmedia is the Name of the Game

CEO and Founder of Big Fuel, Avi Savar, will be a guest speaker at this year’s Transvergence Summit in Los Angeles, CA. During our interview, Avi talks about his new book, evolving career and the driving force behind content marketing.

Jen Begeal‘s insight:

My latest interview for the Transmedia Coalition.

See on transmediacoalition.com

“a crossplatform four-quadrant action-adventure franchise!” And Now There Will Be ‘Choose Your Own Adventure’ Movies

See on Scoop.itTransmedia is the Name of the Game

“For readers of a certain age and disposition, the words “Choose Your Own Adventure” conjure up immediate memories of hours spent behind the cover of a thrilling white paperback with red trim, carefully selecting the right path to lead you to a treasure, or the solution of a mystery, or the depths of outer space. And now, 20th Century Fox would like to exploit that nostalgia, if you don’t mind..”

See on flavorwire.com

CEO Jen Begeal announces the launch of JLB Hart Media

JLB Hart Media is a digital strategy company whose primary purpose is to increase audience interaction with independent entertainment properties through all stages of development.

Screen Shot 2013-06-27 at 4.24.10 PM

JLB Hart Media specializes in helping creators seek out and connect with their core audience through a mix of social media marketing, content development and alternative distribution.   By developing a synergistic relationship between creator and audience, JLB Hart Media leverages interactivity and visibility to increase funding and seek out alternative distribution for entertainment properties.

“Social media is personal” says CEO, Jen Begeal. “Knowing who your audience is and building a strong relationship with them is a key component to successful projects.”

Jen’s expertise in the fields of social media and transmedia led her to launch JLB Hart Media, which blends content development with audience engagement and distribution, “I see a lot of independent creators struggling with their social media presence, but with often limited resources they are unable to hire a fulltime employee or agency to develop the rich relationships they require. That’s where we come in, we do it all, and then some, at affordable prices.”

In addition to years of experience as a social media strategist for television networks and ad campaigns, Jen also co-founded StoryCode, a not-for-profit transmedia incubator formed out of the booming New York transmedia meet-up community. StoryCode set the benchmark for transmedia meet-ups worldwide that have adopted the principles and structure designed by Jen and her co-founders. In addition to fostering growth and networking among the transmedia community, Jen has produced multiple transmedia properties for independent filmmakers.

What our clients have to say:

“In a four-month period Jen took a sleepy social media campaign and turned it into a vibrant and engaged network. Our film’s audience and reach has increased nearly tenfold on Facebook and quadrupled on Twitter due to her extraordinary work.”  – Chuck Schultz, Producer/Director, THE LAST CROP

“Jen is an outstanding social and transmedia producer, delivering exceptional results on time and budget, with great enthusiasm, and working as a true team player! It has always been a true pleasure to work with her.” – Vladan Nikolic, Surla Films

JLB Hart Media goes beyond traditional social media, instead focusing on building personal connections between creators and their audience, delivering content to the fans whose lives will be the most enriched by the project and its message.

For more information visit http://www.jlbhartmedia.com

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