Telling Your Brand’s Story

This presentation was from a panel I sat on called Supercharging Your Business Growth Through Storytelling for the NY Technology Council. The focus of the panel was to explain why storytelling has become such an integral part of marketing campaigns and to provide tips to brands and marketers on how to develop better storytelling techniques.

See on Scoop.it - Transmedia is the Name of the Game Cloud Chamber, an online, interactive mystery, will open this year’s New York Film Festival Convergence program. In this interview I speak with creator, Christian Fonnesbech who explains the process of getting a large scale project off the grou... Jen Begeal's insight: My latest article... Continue Reading →

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