Virtual reality movies are coming—and they’re going to be crazy

While VR content will allow audiences to explore more fully the world of the film they are watching, there are questions arising as to how narrative structure will have adapt to the these new technologies. The questions then become, will we change the way we tell visual stories and what will this new way of... Continue Reading →


3 Social Media Campaigns Totally Nailing It Today

I love a good, smart social media campaign as much as the next marketer, and today's mentions did not disappoint. From kittens to tacos to capitalizing on Halloween shenanigans, here are my list of today's top social media marketing campaigns. #UberKittens: Did you know today was national cat day? You didn't? Well then just head on... Continue Reading →

Telling Your Brand’s Story

This presentation was from a panel I sat on called Supercharging Your Business Growth Through Storytelling for the NY Technology Council. The focus of the panel was to explain why storytelling has become such an integral part of marketing campaigns and to provide tips to brands and marketers on how to develop better storytelling techniques.


Jay Bushman: 3 keys to making a successful web series

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See on - Transmedia is the Name of the Game Cloud Chamber, an online, interactive mystery, will open this year’s New York Film Festival Convergence program. In this interview I speak with creator, Christian Fonnesbech who explains the process of getting a large scale project off the grou... Jen Begeal's insight: My latest article... Continue Reading →


“Something Terrible Has Happened Here”: The Crazy Story Of How “Clue” Went From Forgotten Flop To Cult Triumph

See on - Transmedia is the Name of the Game That a high-concept, fast-talking farce based on a board game was a box office bomb in 1985 is no huge mystery. But figuring out how it became an enduring favorite is a Hollywood whodunit for the a...Jen Begeal's insight:I have always had a secret... Continue Reading →


“Transmedia” Conversations: Working-Class Studies and Expanding Audiences

See on - Transmedia is the Name of the Game A classic conundrum of academic writing about social class is that its style and concerns often exclude readers who are themselves from working-class backgrounds. As a teen-ager growing up in an in...Jen Begeal's insight:Today's "aha" moment: "What is striking is not that this “transmedia”... Continue Reading →


Advice for the Next Generation of Transmedia Producers – An Interview with Chris Pfaff

See on - Transmedia is the Name of the Game At this year’s Transvergence Summit in Los Angeles, I had the chance to sit down with Chris Pfaff, CEO of Chris Pfaff Tech Media. Chris, is a veteran producer and strategist in the new media and technology industries.Jen Begeal's insight:My latest interview for the... Continue Reading →


27 things to know before you work in social media

See on - Why the Second Screen Matters Manage a Twitter feed or Facebook account, or write a blog? You’ll be able to relate to many (maybe all) of the items on this list.Jen Begeal's insight:This is absolutley spot on, now if I could just get everyone to read it...See on


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